Safety app helps agents figure out if prospects are sketchy

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On the National Association of Realtors’ list of 56 safety tips, tip number one advises agents to show properties before dark.

Tip number two?

Agents should meet a new client in their office, complete a “prospect identification form,” and photocopy the client’s driver’s license.

Some agents might feel uncomfortable following this tip.

But the latest safety app for agents is designed to make it easier for real estate professionals to get a bead on who a prospective client is and what they’re looking for without having ...

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WordPress plug-ins that enhance your real estate website

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Real estate agents are starting to realize that owning their website is important. They are also figuring out that having a self-hosted WordPress website is the way to go. The functionality and SEO (search engine optimization) features make it a dream for agents looking to obtain ranking on search engines, such as Google, Yahoo and Bing.

As real estate agents are making this transition to WordPress, they have many questions, from “How do I navigate my website?” to “What is a plug-in, ...

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TinyLetter makes email marketing about the email

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Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email him at craig@inman.com.

The pitch

Any real estate CRM (customer relationship manager) worth the acronym will have intact some sort of email communication tool. So the idea of engaging a separate email marketing engine may not be top-of-mind for those already invested in a robust, prospect-to-close CRM.

However, smaller firms and marketing-savvy agents, or those who may not like the email capabilities of whatever ...

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Tyler Smith: ‘We should be guiding gut decisions with actual data’

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Tyler Smith is the CEO of SkySlope.

Describe what you do in one sentence: I’m leading the transformation of the way transaction management information is utilized in the industry.

Age: 30

Location: Sacramento, California

Social media: Twitter, LinkedIn

Tyler Smith space

Smith’s office

What’s your favorite activity outside of work and why?

I have a lot of interests outside of ...

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Why ‘Shark Tank’ phone system is vital for my real estate office

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The popular television show “Shark Tank” features entrepreneurs vying for the investment and support of a panel of investors. We have borrowed the term “Shark Tank” for our internal phone system at our brokerage.

Almost four years ago when I started our company, I ordered a single phone line from the local telephone company supplier. It cost $89 per month plus tax. It worked great with a single broker/agent answering the phone … until the calls became more frequent.

Then it was ...

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Report documents real estate crowdfunding’s explosive growth

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Real estate crowdfunding — the practice of pooling investors’ money online to purchase properties — leaped forward in 2014, and is beginning to emerge as a viable alternative to traditional financing, according to a report by research and advisory firm Massolution.

Real estate crowdfunding allows investors to buy slices of residential, commercial and industrial properties, or fund loans used to buy such properties. Home flippers are one type of real estate business that is using the cash available through crowdfunding platforms ...

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New technology, old business model: Watch the video

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Leonard Steinberg and Robert Reffkin, leaders of the tech-focused brokerage Compass, discuss building the next-generation brokerage with Inman Publisher Brad Inman.

Compass — which offers agents a full-service app that melds a customer relationship management platform, lead management system and in-house market research into one platform — recently expanded from its New York City base into the Washington, D.C., market.

Source: Inman news

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Realtor association drops defamation suit against member who questioned finances

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The Chicago Association of Realtors and its CEO have settled a defamation suit they filed more than two years ago against a member who called for a forensic audit of the association’s finances.

The nearly 12,500-member association sued broker Andrea Geller in September 2012 after Geller alleged “irregularities” in the association’s finances and a lack of “checks and balances” to protect the association. The allegations appeared in comments Geller posted to a Chicago ...

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We Learned Some Things Podcast: #001 Show Notes – What is REach?

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In this new monthly podcast, join Constance Freedman, Managing Director of REach, and Chad Curry as they discuss what companies learn going through the REach accelerator. Episode 1 is an introduction to REach and a discussion of some of the companies who’ve participated in REach & Second Century Ventures.

SHOW LINKS:

  • Apply for this year’s class by 3/15.
  • A list of
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